Reveal

If you had all the data today, how would it influence your decisions today?

Because in today's game, tomorrow could be too late!

Smarter Data & Dashboards

To often we run into organisations using outdated reports, or worse yet, excel files to run their company! Real-time Data & Dashboards should beautifully visualise and quickly answer all those burning business questions about media performance. Our partnership with Domo.com enables us to bring those key insights out of the darkness and into the light, so that every client we work alongside becomes a successful data-driven business!

If smarter data generates smarter daily decisions, then our mission is to unify all available data (media/business/consumer/category) so those golden nuggets of information can fuel business growth. When the unknown becomes known and is put into the right hands to take action, you immediately empower the key marketing, sales & leadership teams within an organisation to take advantage of those opportunities with greater speed & accuracy than ever before.

Metrics with Meaning

In today’s fast-moving world of digital media and advertising, tracking every user interaction & touchpoint is paramount! But media metrics alone can become somewhat meaningless, unless they tell the full story about how a customer chooses to interact with your brand at every stage of their pre & post purchase journey.

To help make sense of the data & react swiftly to all those exciting engagements happening with audiences online, business data needs to be visualised and analysed alongside media performance metrics. Tying them together provides powerful insights as they happen, all in one place, for key people and teams to see, strategise & most importantly… take positive action on each media dollar invested!

See Example

A 360° Customer View

Imagine every piece of Business Intelligence at your fingertips with a complete 360 view of how each & every audience prefers to consume information about your brand/products/services. Seeing the complete picture helps us ensure that every media dollar is directly accountable, justified & optimised to its fullest potential!

By implementing our ad server for advanced user tracking, we’re able to pass additional/unique data at each conversion point and then deep dive into the top performing conversion paths. It’s about analysing every single message and channel involved in the lead up to someone making an enquiry or purchase, so we can deliver the greatest possible ROI. And if one piece of the puzzle isn’t influencing the best possible return? We share that too!

See Example

DATA THAT SHOWS YOU WHAT ISN'T WORKING, SO YOU CAN INVEST MORE ON WHAT IS? How revealing!

We’re honoured to be a Domo Re-seller & Implementation Partner!

Domo is our enterprise-level reporting platform and Business Intelligence tool that brings all your people, data and systems together, so you can start collaborating about the ways marketing impacts strategy, drives growth and moves your organisation forward! Domo enables our agency, and your teams, to fully see and understand the performance behind every metric, dollar, asset and channel. All in one place, right from your phone (or computer if you’re old school).